Struct SegmentedCustomer 

pub struct SegmentedCustomer {

    pub customer_id: String,
    pub name: String,
    pub segment: CustomerValueSegment,
    pub lifecycle_stage: CustomerLifecycleStage,
    pub network_position: CustomerNetworkPosition,
    pub engagement: CustomerEngagement,
    pub segment_assigned_date: NaiveDate,
    pub previous_segment: Option<CustomerValueSegment>,
    pub segment_change_date: Option<NaiveDate>,
    pub industry: Option<String>,
    pub annual_contract_value: Decimal,
    pub churn_risk_score: f64,
    pub upsell_potential: f64,
    pub account_manager: Option<String>,
}

Segmented customer record with full metadata.

Fields

customer_id: String

Customer ID

name: String

Customer name

segment: CustomerValueSegment

Value segment

lifecycle_stage: CustomerLifecycleStage

Current lifecycle stage

network_position: CustomerNetworkPosition

Network position

engagement: CustomerEngagement

Engagement metrics

segment_assigned_date: NaiveDate

Segment assignment date

previous_segment: Option<CustomerValueSegment>

Previous segment (if changed)

segment_change_date: Option<NaiveDate>

Segment change date

industry: Option<String>

Industry

annual_contract_value: Decimal

Annual contract value

churn_risk_score: f64

Churn risk score (0.0 to 1.0)

upsell_potential: f64

Upsell potential score (0.0 to 1.0)

account_manager: Option<String>

Account manager

Implementations

impl SegmentedCustomer

pub fn new( customer_id: impl Into<String>, name: impl Into<String>, segment: CustomerValueSegment, assignment_date: NaiveDate, ) -> Self

Create a new segmented customer.

pub fn with_lifecycle_stage(self, stage: CustomerLifecycleStage) -> Self

Set lifecycle stage.

pub fn with_industry(self, industry: impl Into<String>) -> Self

Set industry.

pub fn with_annual_contract_value(self, value: Decimal) -> Self

Set annual contract value.

pub fn change_segment( &mut self, new_segment: CustomerValueSegment, change_date: NaiveDate, )

Change segment (with history tracking).

pub fn calculate_churn_risk(&mut self)

Update churn risk score based on engagement and lifecycle.

pub fn estimated_lifetime_value(&self) -> Decimal

Get customer lifetime value estimate.

pub fn is_high_value(&self) -> bool

Check if customer is high value.

Trait Implementations

impl Clone for SegmentedCustomer

fn clone(&self) -> SegmentedCustomer

Returns a duplicate of the value.

fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for SegmentedCustomer

fn fmt(&self, f: &mut Formatter<'_>) -> Result

Formats the value using the given formatter.

impl<'de> Deserialize<'de> for SegmentedCustomer

fn deserialize<__D>(__deserializer: __D) -> Result<Self, __D::Error>

where __D: Deserializer<'de>,

Deserialize this value from the given Serde deserializer.

impl Serialize for SegmentedCustomer

fn serialize<__S>(&self, __serializer: __S) -> Result<__S::Ok, __S::Error>

where __S: Serializer,

Serialize this value into the given Serde serializer.