iab-specs-openrtb_native
OpenRTB Native Ads 1.2 support for the iab-specs ecosystem.
Overview
Implements the OpenRTB Native Ads 1.2 specification for trading native advertising formats across platforms.
- NativeRequest / NativeResponse — Root objects for native ad request/response
- Asset / AssetResponse — Asset-based composition (title, image, video, data)
- EventTracker / EventTrackerResponse — Event tracking with impression, viewability, and click support
- Link — Click destination and tracking
- DCO Support — Dynamic Creative Optimization via URL-based asset delivery
License
Apache-2.0