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<meta name="description" content="Amendment No. 003 to the Operating Agreement of The Cochran Block, LLC. Adopts Schedule C — the 10-Slide Pitch Deck (Kawasaki format) as the official investor-facing pitch material for KNOXAI under the CEBP authorization. Designed for a16z Speedrun.">
<title>Amendment 003 — The 10-Slide Pitch Deck — KNOXAI</title>
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<!-- ═══════════════════════════════════════════════════════════════ -->
<!-- AMENDMENT PREAMBLE (the formal layer) -->
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<div class="preamble">
<div class="preamble-stamp">Amendment 003 · Filed 2026-04-16</div>
<h1>Amendment No. 003 to the Operating Agreement of The Cochran Block, LLC</h1>
<div class="sub">Adoption of Schedule C — The 10-Slide Pitch Deck (Kawasaki Format)</div>
<div class="meta">Effective Date: April 16, 2026 · Companion to Amendments 001 (CEBP) and 002 (MMLC)</div>
<p>
<strong>WHEREAS</strong> Amendments 001 and 002 authorized the Chicken and Egg Bypass Protocol and the More Money Less CSAM revenue framework respectively; <strong>WHEREAS</strong> the a16z Speedrun submission contemplated under CEBP requires a formal investor-facing pitch presentation; <strong>WHEREAS</strong> the Member adopts Guy Kawasaki's published "10/20/30 rule" — ten slides, twenty-minute target, thirty-point minimum body type — as the structural framework for the deck, and incorporates the source reference herein; <strong>WHEREAS</strong> the Member authorizes Operator #1 to handle, modify, or substitute slides for the Speedrun submission as the role-holder sees fit, with all such modifications subject to ratification by the Member upon return:
</p>
<p>
<strong>NOW THEREFORE</strong>, the deck below is hereby adopted as Schedule C to the Operating Agreement, effective April 16, 2026. Schedule C may be reproduced, transmitted, and presented for the purpose of CEBP-authorized fundraising. All other use requires Member authorization.
</p>
<div class="source-link">
Source for the 10-slide structure: <a href="https://guykawasaki.com/the-only-10-slides-you-need-in-your-pitch/">guykawasaki.com/the-only-10-slides-you-need-in-your-pitch</a>
</div>
<div class="signature-bar">
<div>
<div class="sig">/s/ Michael Cochran</div>
<div>Sole Member · The Cochran Block, LLC · 2026-04-16</div>
</div>
<div style="text-align:right; opacity:0.7">
Adopted as Schedule C<br>
Distribution: a16z Speedrun + named investors
</div>
</div>
</div>
<!-- ═══════════════════════════════════════════════════════════════ -->
<!-- SCHEDULE C — THE 10-SLIDE DECK -->
<!-- ═══════════════════════════════════════════════════════════════ -->
<div class="deck">
<!-- ── SLIDE 1 — TITLE ─────────────────────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 01<span class="of"> · of 10</span> · Title</div>
<div class="slide-title" style="font-size: clamp(3rem, 7vw, 5rem); font-weight: 900; letter-spacing: 0.08em;">KNOXAI</div>
<div class="kicker" style="font-size: clamp(1.5rem, 2.6vw, 2.2rem); font-weight: 600; margin-top: 0;">
The first third-party hardware-signed<br>
AI model integrity certification.<br>
<span class="amber">Independent. Reproducible. Enforceable.</span>
</div>
<div class="slide-body" style="margin-top: 2.5rem; font-size: 1rem; opacity: 0.65;">
Michael Cochran · Founder · USCYBERCOM Offensive Cyber Operator<br>
<span class="amber">knox.cochranblock.org</span> · <span class="dim">Seeking Speedrun Cohort</span>
</div>
</div>
<!-- ── SLIDE 2 — PROBLEM/OPPORTUNITY ───────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 02<span class="of"> · of 10</span> · Problem + Market</div>
<div class="slide-title">Every regulated enterprise deploying AI has <span class="red">no way to prove their model is clean</span>. No HIPAA, FINRA, or federal buyer accepts "we looked."</div>
<div class="slide-body">
<p><strong>The problem.</strong> Stanford documented CSAM contamination in LAION-5B (the Stable Diffusion dataset). 1.5M+ public models on HuggingFace. Zero structured third-party audit programs at an accessible price. Internal red-teams aren't independent; academic benchmarks aren't commercial; Big-4 audits are $100K+ and six months.</p>
<p><strong>Why now.</strong> EU AI Act conformity assessment deadlines, UK Online Safety Act enforcement, 12+ US state AI-safety bills pending, NIST AI RMF maturing into procurement gates. <strong>Enterprise buyers already asking "did you audit this?"</strong> — and publishers have no defensible answer.</p>
<p><strong>TAM shape (modeled).</strong></p>
<ul>
<li>Global regulated-AI spend in health, finance, gov, legal: tens of billions and growing</li>
<li>Cert + continuous-monitoring line typically runs 0.5-2% of that spend — a multi-hundred-million to multi-billion addressable window</li>
<li>Comparables: SOC 2 market (~$1.5B), ISO 27001 certification (~$2B+), PCI QSA market — <strong>AI integrity cert is the 2026 analog that doesn't yet exist</strong></li>
</ul>
<p><strong>Scope beyond CSAM.</strong> Same pipeline detects eleven harm classes: CSAM, NCII, CBRN uplift, extremism, grooming, fraud generation, backdoored weights, copyright laundering, PII memorization, sanctioned-party uplift, hallucinated high-stakes content.</p>
</div>
</div>
<!-- ── SLIDE 3 — VALUE PROPOSITION ─────────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 03<span class="of"> · of 10</span> · Value Proposition</div>
<div class="slide-title"><span class="amber">First-to-market</span> third-party, hardware-signed, independent AI integrity certification — at a price enterprise buyers can actually procure.</div>
<div class="slide-body">
<p><strong>Nobody else combines all five:</strong> independent · hardware-rooted signature · reproducible audit · accessibly priced · Unlicensed open tooling. Internal red-teams fail on independence. Academics fail on commercial polish. Big-4 fails on price and speed. Marketplace auto-checks fail on independence. We are the wedge.</p>
<p><strong>This is what I was trained for.</strong> USCYBERCOM Offensive Cyber Operator — the exact job description is "find what's hidden in systems." Now applied to AI model supply chains at scale.</p>
<p><strong>For publishers:</strong> a signed cert defensible in court, accepted by marketplaces, recognized by regulators.</p>
<p><strong>For marketplaces</strong> (HuggingFace, Civitai, Ollama): a listing-gate that shifts liability upstream to publishers, downstream away from the platform.</p>
<p><strong>For regulators:</strong> a conformity path with reproducible evidence and mandatory reporting pipelines.</p>
<p><strong>For insurance:</strong> an auditable risk-reduction signal eligible for E&O premium discount programs.</p>
</div>
</div>
<!-- ── SLIDE 4 — UNDERLYING MAGIC ──────────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 04<span class="of"> · of 10</span> · Underlying Magic</div>
<div class="slide-title">The moat: <span class="amber">hardware root of trust + reproducible five-gate pipeline</span>. Both required. Neither copied easily.</div>
<div class="slide-body">
<p><strong>1. Air-gapped hardware signing.</strong> Private key burned into ESP32 eFuse silicon inside a bolted-down safe. Biometric touch to issue a cert. No cloud. No API. No extraction path that doesn't involve physical access to the operator's safe and finger.</p>
<p><strong>2. Five-gate audit pipeline.</strong> Hash scan → red-team battery → membership inference → dataset attestation → harmful-output classifier. Each gate emits artifacts. Artifacts hash into the signature. A skeptic can re-run every gate and verify against the published pubkey.</p>
<p><strong>3. Reproducibility is the product.</strong> A cert you can re-verify is a cert a court, a marketplace, and a regulator can all accept. A SaaS black-box attestation is not.</p>
<p class="dim" style="font-size:0.88em;margin-top:1rem;"><strong>Platform note:</strong> the hardware-trust stack is portable — adjacent product <code style="color:var(--amber)">battle-bros</code> (Rust-based tactical AR, DARPA track) is the proof. Not part of this raise; different investor set. Focus here is KNOXAI. Full hardware spec + signing ceremony in Appendix A and at <span class="amber">cochranblock.org/arch#p27</span>.</p>
</div>
</div>
<!-- ── SLIDE 5 — BUSINESS MODEL ────────────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 05<span class="of"> · of 10</span> · Business Model</div>
<div class="slide-title">Two-sided marketplace. <span class="amber">Pay to submit. Pay to resubmit. Pay to keep the cert live.</span></div>
<div class="slide-body">
<table class="pricing-grid">
<thead><tr><th>Line</th><th>Price</th><th>Split to Operator</th><th>Who pays</th></tr></thead>
<tbody>
<tr><td data-label="Line"><strong>Submission fee</strong></td><td class="num" data-label="Price">$1,000</td><td class="num" data-label="Split">70/30</td><td data-label="Who pays">Publisher — per model, per audit run</td></tr>
<tr><td data-label="Line"><strong>Resubmission fee</strong></td><td class="num" data-label="Price">$500</td><td class="num" data-label="Split">70/30</td><td data-label="Who pays">Publisher — after failure + remediation</td></tr>
<tr><td data-label="Line">Standard cert (annual)</td><td class="num" data-label="Price">$20/yr</td><td class="num" data-label="Split">80/20</td><td data-label="Who pays">Volume publishers (HF, Civitai)</td></tr>
<tr><td data-label="Line">+ Class add-ons</td><td class="num" data-label="Price">+$15-30/yr</td><td class="num" data-label="Split">75/25</td><td data-label="Who pays">NCII, CBRN, supply-chain, PII</td></tr>
<tr><td data-label="Line">Full Spectrum (all 11 classes)</td><td class="num" data-label="Price">$150/yr</td><td class="num" data-label="Split">70/30</td><td data-label="Who pays">Production-grade publishers</td></tr>
<tr><td data-label="Line">Portfolio (enterprise shelves)</td><td class="num" data-label="Price">$5K-50K/yr</td><td class="num" data-label="Split">60/40</td><td data-label="Who pays">Enterprise AI integrators</td></tr>
<tr><td data-label="Line">Gov / Defense</td><td class="num" data-label="Price">per engmt</td><td class="num" data-label="Split">50/50</td><td data-label="Who pays">Cleared contracts, multi-sig certs</td></tr>
</tbody>
</table>
<p style="margin-top: 1.2rem;"><strong>The resubmission loop is the flywheel.</strong> Failure → remediation → resubmission fee → operator re-reviewed. Every failure generates revenue both on detection (submission) and on fix (resubmission) while also creating public-blacklist pressure to stay current.</p>
<p style="margin-top: 0.8rem;"><strong>Plus:</strong> Hash DB API · continuous monitoring subscriptions · insurance partnerships · DoD/DHS contracts · training programs (SkillBridge, VR&E, university) · expert witness · marketplace integration fees · dataset audit · AIBOM licensing.</p>
<p class="dim" style="font-size: 0.92em;">Operators are assigned from the vetted guild (KNOXAI allocates, not the customer). Full pricing matrix + 5-year projection in <span class="amber">/amendment-002</span> Schedule A.</p>
</div>
</div>
<!-- ── SLIDE 6 — GO-TO-MARKET ──────────────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 06<span class="of"> · of 10</span> · Go-to-Market</div>
<div class="slide-title">Build the trust anchor first. <span class="amber">Then make uncerted models unshippable.</span></div>
<div class="slide-body">
<p><strong>Phase 1 — Trust anchor (M0-M6).</strong> Position KNOXAI as the AI-model analog of <a href="https://www.nist.gov/nvlap" style="color:#ffb300;">NIST NVLAP</a> / ISO/IEC 17025 / SOC 2. Publish the methodology, publish the pubkey, publish the first cert registry. Credibility before volume. Trust compounds; leads don't.</p>
<p><strong>Phase 2 — Regulatory catalyst (M3-M18).</strong> Ride the EU AI Act, UK OSA, NIST AI RMF, and state AI-safety bills. Get cited by name in conformity frameworks — the path SOC 2 took from 2011 advisory doc to 2017 procurement gate. <strong>Regulated industries (HIPAA, FINRA, FedRAMP) adopt first; consumer AI follows.</strong></p>
<p><strong>Phase 3 — Eight-lever execution.</strong></p>
<table>
<thead><tr><th>#</th><th>Lever</th><th>Effect</th></tr></thead>
<tbody>
<tr><td class="num">1</td><td>Upstream dataset partnership</td><td>Kill contamination at source (LAION's successors)</td></tr>
<tr><td class="num">2</td><td>Marketplace listing gate</td><td>HuggingFace / Civitai / Ollama require cert</td></tr>
<tr><td class="num">3</td><td>Provenance chain certs</td><td>Every layer signed — no hiding behind a base model</td></tr>
<tr><td class="num">4</td><td>Mandatory reporting pipeline</td><td>Cert-fails auto-filed to NCMEC / FBI / EU AI Office / Ofcom</td></tr>
<tr><td class="num">5</td><td>Operator workforce scale</td><td>SkillBridge, VR&E, academic, industry pipelines</td></tr>
<tr><td class="num">6</td><td>Legislative citation</td><td>Named in state/federal AI-safety law as conformity path</td></tr>
<tr><td class="num">7</td><td>Insurance underwriting</td><td>E&O premium discounts for certed publishers</td></tr>
<tr><td class="num">8</td><td>Cultural shift</td><td>"Is it KNOXAI-certed?" becomes reflexive like "does it use HTTPS?"</td></tr>
</tbody>
</table>
<p class="dim" style="font-size: 0.9em;margin-top:1rem;">Full doctrine: <span class="amber">/no-quarter</span></p>
</div>
</div>
<!-- ── SLIDE 7 — COMPETITIVE ANALYSIS ──────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 07<span class="of"> · of 10</span> · Competitive Analysis</div>
<div class="slide-title">No one else is doing <span class="amber">veteran-owned hardware-signed independent third-party AI integrity attestation at $20/yr</span>.</div>
<div class="slide-body">
<table>
<thead><tr><th>Competitor</th><th>What they do</th><th>What they don't</th></tr></thead>
<tbody>
<tr><td>Anthropic / OpenAI / DeepMind safety teams</td><td>Internal red-team for own models</td><td>Not independent · don't audit other publishers · not for sale</td></tr>
<tr><td>Stanford HAI / MIT CSAIL / academic labs</td><td>Research, eval frameworks</td><td>Not commercial · no signing infra · no reporting pipeline</td></tr>
<tr><td>Thorn (Safer)</td><td>CSAM detection at platform layer</td><td>Doesn't audit AI models specifically · doesn't sign</td></tr>
<tr><td>NCMEC / IWF / C3P</td><td>Hash databases, mandatory reporting</td><td>Receive reports, don't issue certs · no commercial product</td></tr>
<tr><td>Big-4 audit firms (Deloitte, PwC)</td><td>Enterprise AI compliance consulting</td><td>$100K+ per engagement · not third-party · 6-12 month cycles</td></tr>
<tr><td>Hugging Face automated checks</td><td>Basic safety filters on hosted models</td><td>Self-audit · no independent signing · no reporting</td></tr>
</tbody>
</table>
<p style="margin-top: 1.2rem;"><strong>Our wedge:</strong> independent + hardware-signed + veteran-owned + accessibly priced + reproducible. Nobody else combines all five.</p>
</div>
</div>
<!-- ── SLIDE 8 — TEAM (52-DAY FRAME) ──────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 08<span class="of"> · of 10</span> · Team · 52 Days</div>
<div class="slide-title"><span class="amber">Day 52.</span> Solo technical founder. 31 Rust repos. First paying partnership. Cert service live. Chief Advisor lane open. Cofounder candidate in discussion.</div>
<div class="slide-body">
<p><strong>Michael Cochran · Founder & CEO</strong></p>
<ul>
<li><strong>52 days since career-ending event:</strong> 31 public Rust repos / 143,763 LoC / 1,598 tests / 32 crates published / 3 live production domains / <strong>~$364 total spend</strong> ($200/mo Claude + $10/mo tunnel + own GPUs — ~1,000× capital-efficient vs industry)</li>
<li>Shipped the full KNOXAI prototype solo in under two months</li>
<li>First paying partnership signed within the first 30 days</li>
<li>Federal-contracting footprint active: SAM.gov, CAGE 1CQ66, UEI W7X3HAQL9CF9, SDVOSB certified 2026-05-12 (SBA VetCert)</li>
<li><strong>Running load during sprint:</strong> wife + 3 kids half-custody + spring break mid-sprint + full household menagerie. Built mobile-C2 tooling (<code>tmuxisfree</code> mobile mode) to keep shipping from phone during parenting windows.</li>
<li><em>Also:</em> US Army veteran (Active Duty), MOS 17C Cyber Operations, JCAC Corry Station 2014, USCYBERCOM J38 JMOC-E <strong>co-dev lead</strong> on a Congressional NDAA-directed offensive cyber operations study (paired J9/J38, ran J38 side), 100+ missions, 30% service-connected</li>
</ul>
<p style="margin-top: 1.2rem;"><strong>Cofounder · Sales + Enterprise (in discussion)</strong></p>
<ul>
<li>Target profile: cleared OCO/IC peer with enterprise-sales posture</li>
<li>Named candidate under discussion; cofounder equity reserved in cap table</li>
<li>LOI targeted by Speedrun cohort kickoff</li>
</ul>
<p style="margin-top: 1.2rem;"><strong>Chief Advisor · role open</strong></p>
<ul>
<li>20+ year engineering leader · ex-Zynga, hi5 Networks, Mofactor, Digital Chocolate, RIM</li>
<li>0-to-1 specialist; expert-witness bona fides (patents, big-5 trial)</li>
<li>Methodology review + pitch coaching · not in cap table as team</li>
</ul>
<div class="vet-ribbon">
🇺🇸 Guild Recruiting: OCO / IC Veterans, AI Safety Researchers, ML Engineers, Red Teamers, Cleared Data Scientists 🇺🇸<br>
<span style="font-size: 0.85rem; font-weight: 400; opacity: 0.95;">SkillBridge · VR&E · Academic & Industry Crossover</span>
</div>
<p class="dim" style="font-size: 0.88em;margin-top: 1rem;">Full 52-day ledger: <span class="amber">cochranblock.org/52-days</span></p>
</div>
</div>
<!-- ── SLIDE 9 — FINANCIAL PROJECTIONS ────────────────────────── -->
<div class="slide">
<div class="slide-num">Slide 09<span class="of"> · of 10</span> · Financial Projections + Key Metrics</div>
<div class="slide-title">Target trajectory: <span class="amber">$225K → $40M ARR</span>. <span class="dim" style="font-size:0.7em;font-weight:400;">Projections — not commitments.</span></div>
<div class="slide-body">
<table>
<thead><tr><th>Year</th><th>Revenue (target)</th><th>Operators</th><th>Certs Issued</th><th>If hit, status</th></tr></thead>
<tbody>
<tr><td>Y1 (2026)</td><td class="num">$225K</td><td class="num">5</td><td class="num">3K</td><td>Speedrun close · first SBIR</td></tr>
<tr><td>Y2 (2027)</td><td class="num">$1.57M</td><td class="num">25</td><td class="num">15K</td><td>SBIR Phase II · 10 Portfolio</td></tr>
<tr><td>Y3 (2028)</td><td class="num amber">$5.51M</td><td class="num">75</td><td class="num">50K</td><td><strong>Category-leadership threshold · DoD OTA · insurance</strong></td></tr>
<tr><td>Y4 (2029)</td><td class="num">$15.6M</td><td class="num">175</td><td class="num">200K</td><td>State law citation · marketplace integrations</td></tr>
<tr class="totals"><td>Y5 (2030)</td><td class="num">$40.1M</td><td class="num">350</td><td class="num">600K</td><td>Full-spectrum maturity</td></tr>
</tbody>
</table>
<p style="margin-top: 1.2rem;"><strong>Unit economics (internal modeling):</strong> 65-85% gross margin target · LTV/CAC modeled at 20-50x based on retention assumptions · marketplace integration as primary acquisition lever.</p>
<div class="callout">
<strong>MMLC discipline — honest framing.</strong> Revenue under Article XII §12.5 funds operator capacity. Operator capacity determines models audited. Models audited determines reports filed. Reports filed are routed to NCMEC / FBI ICAC / EU AI Office / UK Ofcom / equivalent authorities with jurisdiction. <strong>KNOXAI is accountable for the evidence quality — not for prosecutorial outcomes.</strong> Conversion rates from report → investigation → indictment are determined by law-enforcement discretion, and will be measured and published post-launch in the public ledger rather than promised pre-launch. Full methodology, assumptions, and risk register in <span class="amber">/amendment-002</span> Schedule A. Governance stack: <span class="amber">/constitution</span>.
</div>
</div>
</div>
<!-- ── SLIDE 10 — CURRENT STATUS + USE OF FUNDS ───────────────── -->
<div class="slide">
<div class="slide-num">Slide 10<span class="of"> · of 10</span> · Current Status + Use of Funds</div>
<div class="slide-title">Live infra. Signed governance. <span class="amber">$750K asks for 18 months.</span></div>
<div class="slide-body">
<p><strong>Live and verifiable today:</strong></p>
<ul>
<li><strong>cochranblock.org/constitution</strong> — the complete governance stack indexed (OA + every amendment + doctrine + proofs + protocols). <em>Start here.</em></li>
<li><strong>knox.cochranblock.org</strong> — live mystery page, "system active" counter</li>
<li><strong>cochranblock.org/no-quarter</strong> — operational doctrine, 8 levers, 11 harm classes, ledger</li>
<li><strong>cochranblock.org/manifesto</strong> — founder's mission statement</li>
<li><strong>cochranblock.org/onboarding</strong> — 13-section operator handbook</li>
<li><strong>cochranblock.org/sovereignty</strong> — six-proof public audit page</li>
</ul>
<p style="margin-top: 1.2rem;"><strong>Use of $750K Speedrun close (18-month runway):</strong></p>
<table>
<thead><tr><th>Allocation</th><th>$</th></tr></thead>
<tbody>
<tr><td>Founder salary — market-rate, 12 mo</td><td class="num">$180K</td></tr>
<tr><td>Cofounder salary — market-rate, 12 mo</td><td class="num">$150K</td></tr>
<tr><td>Operator FTE bench (2 × 6 mo)</td><td class="num">$160K</td></tr>
<tr><td>SBIR Phase I + grant-writing</td><td class="num">$55K</td></tr>
<tr><td>NIST NVLAP / accreditation filing + legal</td><td class="num">$50K</td></tr>
<tr><td>Hardware infra (10 op kits + reference vaults)</td><td class="num">$40K</td></tr>
<tr><td>Marketplace integration sprints</td><td class="num">$45K</td></tr>
<tr><td>Foundation + insurance partnership outreach</td><td class="num">$40K</td></tr>
<tr><td>Legal counsel (cert defense + IP + corporate)</td><td class="num">$30K</td></tr>
<tr class="totals"><td>Total</td><td class="num">$750K</td></tr>
</tbody>
</table>
<div class="callout">
<strong>Structure note.</strong> Current LLC structure carries an LLC-context non-dilutive policy (Article XII) with a disclosed, capped, sunset-bound equity exception (Amendment 001, CEBP) for this exact round. Upon Speedrun close, the Company expects to re-paper as a Delaware C-corp under standard investor terms; the LLC governance becomes historical record at <span class="amber">/constitution</span>. Founder is aware that investor counsel will re-paper cleanly.
</div>
</div>
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<div class="footer">
↑ <a href="/constitution">Constitution (full governance index)</a><br>
<br>
Schedule C structure adapted from Guy Kawasaki, "The Only 10 Slides You Need in Your Pitch"<br>
<a href="https://guykawasaki.com/the-only-10-slides-you-need-in-your-pitch/">guykawasaki.com/the-only-10-slides-you-need-in-your-pitch</a>
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