Struct google_displayvideo1::PerformanceGoalBidStrategy

pub struct PerformanceGoalBidStrategy {
    pub performance_goal_type: Option<String>,
    pub max_average_cpm_bid_amount_micros: Option<String>,
    pub performance_goal_amount_micros: Option<String>,
}

A strategy that automatically adjusts the bid to meet or beat a specified performance goal.

This type is not used in any activity, and only used as part of another schema.

Fields

performance_goal_type: Option<String>

Required. The type of the performance goal that the bidding strategy will try to meet or beat.

For line item level usage, the value must be one of:

• BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPA
• BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPC
• BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_VIEWABLE_CPM.

max_average_cpm_bid_amount_micros: Option<String>

The maximum average CPM that may be bid, in micros of the advertiser's currency. Must be greater than or equal to a billable unit of the given currency. Not applicable when performance_goal_type is set to BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_VIEWABLE_CPM.

For example, 1500000 represents 1.5 standard units of the currency.

performance_goal_amount_micros: Option<String>

Required. The performance goal the bidding strategy will attempt to meet or beat, in micros of the advertiser's currency. Must be greater than or equal to a billable unit of the given currency and smaller or equal to upper bounds. Each performance_goal_type has its upper bound:

• when performance_goal_type is BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPA, upper bound is 10000.00 USD.
• when performance_goal_type is BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPC, upper bound is 1000.00 USD.
• when performance_goal_type is BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_VIEWABLE_CPM, upper bound is 1000.00 USD.

Example: If set to BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_VIEWABLE_CPM, the bid price will be based on the probability that each available impression will be viewable. For example, if viewable CPM target is $2 and an impression is 40% likely to be viewable, the bid price will be $0.80 CPM (40% of $2).

For example, 1500000 represents 1.5 standard units of the currency.

Trait Implementations

impl Clone for PerformanceGoalBidStrategy

fn clone(&self) -> PerformanceGoalBidStrategy

Returns a copy of the value.

fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for PerformanceGoalBidStrategy

fn fmt(&self, f: &mut Formatter) -> Result

Formats the value using the given formatter.

impl Default for PerformanceGoalBidStrategy

fn default() -> PerformanceGoalBidStrategy

Returns the "default value" for a type.

impl<'de> Deserialize<'de> for PerformanceGoalBidStrategy

fn deserialize<__D>(__deserializer: __D) -> Result<Self, __D::Error> where
    __D: Deserializer<'de>, 

Deserialize this value from the given Serde deserializer.

impl Part for PerformanceGoalBidStrategy

impl Serialize for PerformanceGoalBidStrategy

fn serialize<__S>(&self, __serializer: __S) -> Result<__S::Ok, __S::Error> where
    __S: Serializer, 

Serialize this value into the given Serde serializer.